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You know you can not pack in a box when it comes to selling candles. The first item a buyer touches is the box even before the buyer lights the wick. Custom candle boxes hold wax and lock in scent. There are too many styles of boxes and choosing the right one may seem puzzling. This guide deconstructs the primary styles, materials and features to make a choice of the packaging that actually fits your candle line.
Why Does Candle Packaging Matter So Much?
Candles are delicate and costly to produce. A poor pack can spoil a good product quickly. A fragile, flimsy box can break wax and ruin the label. Let the scent fade before the customer receives the candle. Trust is also established through good packaging. When the box is sturdy and the box looks polished, buyers believe the candle in it is of the same high quality.
Kraft Candle Boxes for a Natural, Earthy Look
Handmade and organic candle brands prefer using kraft candle boxes. Kraft boxes are made of paperboard and feel raw and natural. Kraft boxes pair well with soy wax, botanical scents and minimalist labels.
Kraft boxes are light in weight and ship expensively. Most customers are now attracted to brands that can be recycled and as such, kraft packaging can reinforce your sustainability message without requiring additional efforts.
Window Candle Boxes That Show Off the Product
Window candle boxes offer a simple solution; people prefer to have a look at what they are purchasing. The box is topped or fronted with a transparent die-cut window to allow the customer to see the color, texture or jar design of the candle before picking it up. This style is an excellent one to use with decorative candles, wax designs overlaid, and seasonal collections, where the visual is a component of the sale. Your logo and scent information have all the printing space around the window.
Taper Candle Boxes for Slim, Long Candles
Taper candle boxes are designed to accommodate long, narrow candles that do not fit into typical packaging forms. These are tall and narrow boxes that are usually constructed so as to contain a pair or set of tapers, which will not roll around and break when being shipped. Adding inserts or dividers may be used to ensure that each candle is in place. Dinner candles, church candles and fancy table-setting sets sold in pairs or quartets are usually styled in this way.
Two Piece Candle Boxes for a Classic Presentation
Two piece candle boxes are provided with an independent base and lid which gives a clean and structured appearance and feels high quality as soon as it is opened. The lid does not fold back rather it is completely removed, creating a nicer unboxing experience, and leaves tissue paper or inserts to be placed inside. This style is a solid choice for gift sets, holiday collections and any brand of candles that would like their packaging to feel like an extension of the gift.
Candle Retail Boxes Built for the Shelf
Candle retail boxes are built to be displayed in stores, rather than being built to protect. These are boxes that are typically well structured in panels to ensure that they stand straight on the shelves, and have vivid printing that attracts the attention of a few feet away. The barcodes, ingredient lists and brand messages are located in a place where the shopper can read quickly. When your candles are sold in boutiques, gift stores or large retail stores, this type of packaging will have your product looking smart on any shelf.
How Do You Choose the Right Custom Candle Boxes?
The choice of the suitable style boils down to some basic questions. What a weak candle hast thou? Is it something that must be viewed before purchasing? Does it sell online or in shops or both? Rigid and two piece are ideal to use in gifting and luxury lines, whereas kraft and window boxes are effective in handmade or decoration based candles. The true secret of good custom candle boxes is matching the box to your type of candle and the expectations of your customer.
Why Choose Kwick Packaging for Your Candle Boxes?
Kwick Packaging prints and produces each candle box to your specifications, including size and stock thickness, finish and type of closure. We provide small-candle brands and big box stores with equal service, with low minimum orders, free design service, and quick turnaround. Each of the above box styles; kraft, window, taper, two piece and retail-ready can be constructed in house and your branding printed on the box itself, not a sticker pasted on the top.
Final Thoughts on Choosing Candle Packaging
No one box fits all candle brands. The correct decision will be determined by your product, your customer and the location of the sale of the candle. Custom candle boxes can be adjusted to suit your specific requirements, be it a homespun kraft box to sell at a farmers market stand or an industry-ready display box to sell at a big box store. Consider protection, presentation and budget before you invest in a style and your packaging will actually do some real work on your brand rather than merely hold a candle.
FAQs
1. What are custom candle boxes made out of?
The majority of candle boxes are crafted from kraft paperboard, cardboard or rigid stock, based on the desired level of protection and the desired premium feel.
2. Can kraft candle boxes be shipped?
Yes, it is possible to reinforce kraft boxes with heavier stock or with corrugated liners and maintain their natural appearance.
3. Is it possible to add a window to any type of candle box?
The majority of box styles such as two piece boxes and retail boxes, are customizable to have a die-cut window at the design phase.
4. Are there various lengths of taper candle boxes?
Yes, taper boxes are designed to fit your exact candle length; thus, short and long tapers fit snugly and securely.
5. What is the minimum order of custom candle boxes at Kwick Packaging?
Order minimums are kept low to allow new and established candle brands to order without committing to stock.
6. What style of candle box is most suitable to give as a gift?
The best boxes to use when gifting are two pieces of candles because the lid can be taken off to produce a better reveal upon opening the box.
